I did something yesterday that absolutely terrifies the heck out of me. It’s something that’s well outside of my comfort zone and brought out feelings of imposter syndrome. I made a decision and pulled the trigger.
For all the new consulting offers my attorney and I were negotiating (and in the future), we sent counter offers back informing the companies that my new standard fee is $75,000 per three-hour training on each of my consulting topics.
I started my lifestyle business in the online space and it conditioned me to charge lower prices. $97 to $497 courses, $100 to $300 an hour coaching, and anything above $1,000 is considered “high-end.” The online space rates would be considered super low in the consulting at companies space. A company would think that a consultant doesn’t know their value charging those kinds of prices.
A History of Imposter Syndrome
I owned a service business in the vendor industry that had me delivering bread for 12 years. I didn’t touch computers and knew nothing about making money online. Discovering podcasts turned me on to this new world of opportunity. Coming from that kind of background, I constantly battled imposter syndrome. I felt like, as a bread dude, I had no place writing and teaching people anything. It took a lot of work to beat that mindset.
It took a lot of mental work to get my mindset to the point of being comfortable charging for my services. It took more work to get to the standard prices online. It took a major shift to pivot at the beginning of this year into mainly consulting and charging $45,000 per three-hour consulting training at corporations. Read more ›